Tag Archives: marketing

5 Ideas for Your Next Social Media Campaign

Ringing in the new year can be very exciting. With the new year comes the perfect time to run a special social media campaign. However, creating a social media campaign can be both exciting and stressful. What is the best … Continue reading

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How SEO Marketing Companies Can Help Local Businesses

For small local businesses, Search Engine Optimized (SEO) marketing is often considered the stuff of big business. Why bother with Google rankings and SEO websites when you’re selling to neighborhood regulars? Well, one reason: the competition is doing it. Big … Continue reading

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What Do Online Marketing Companies Do?

Online marketing companies design and implement custom digital strategies for each of their clients, choosing the best way to optimize a business’s online presence while engaging customers on social media. Most importantly, online marketing companies will continuously work to improve … Continue reading

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Five Reasons Why You Should Invest in Search Engine Optimization

It’s a well-established fact that search engine optimization (SEO) directly impacts the success of any online venture. When you invest in SEO, you change the underlying ways your website speaks to search engines by optimizing images, text, scripts and even … Continue reading

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How Landing Pages Can Improve Pay-Per-Click Performance

Whether you advertise on Google, Bing or Yahoo, landing pages will play an integral role in the success of your pay-per-click (PPC) campaign. Most marketers redirect their paid traffic to a dedicated landing page, but a staggering 44% still opt … Continue reading

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How Google AdWords Can Impact Your Business

Google AdWords is a useful marketing tool that can deliver exceptional results quickly and affordably. It is no secret that Google owns the world’s largest advertising platform, but it also facilitates more than 70% of all search queries globally. This … Continue reading

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The Power of Social Media Marketing

Social media marketing is marketing on social platforms such as Facebook, Instagram, LinkedIn, Twitter, and more. In recent years, social media marketing has gone from unknown, to crucial for successful marketing tactics. Marketing on social media is crucial due to … Continue reading

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Why You Should Optimize Your Website For Mobile

The need to build mobile websites has never been as important as it is today. When Google modified its search ranking algorithm to favor mobile-friendly websites, we all knew the web development landscape would change entirely; however, trends in mobile … Continue reading

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A Basic Understanding of Search Engine Optimization (SEO)

Search engine optimization (SEO) is a valuable, long-term approach to directing organic traffic to your website. By understanding what search engines – like Google, Bing, and Yahoo – use to rank websites, you can better identify ways of improving your … Continue reading

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