Tag Archives: ppc
What is PPC?: An Overview of Pay Per Click | Falcon Marketing
You may have heard a little about PPC, Pay Per Click, and are curious to find out more about it, or you might be in the position in which you know that you would like to use a PPC marketing … Continue reading
How Landing Pages Can Improve Pay-Per-Click Performance
Whether you advertise on Google, Bing or Yahoo, landing pages will play an integral role in the success of your pay-per-click (PPC) campaign. Most marketers redirect their paid traffic to a dedicated landing page, but a staggering 44% still opt … Continue reading
How Google AdWords Can Impact Your Business
Google AdWords is a useful marketing tool that can deliver exceptional results quickly and affordably. It is no secret that Google owns the world’s largest advertising platform, but it also facilitates more than 70% of all search queries globally. This … Continue reading
The Changes in Search Engine Market Share Research
Market share research is an important determinant of how popular a company is, as well as how successful they are. The basic formula for determining what percentage of the market they dominate is as follows; the unit sales of that … Continue reading
