Category Archives: Online Marketing
How is Search Engine Marketing Different Than SEO?
Is there a difference between Search Engine Marketing, SEM, and Search Engine Optimizations, SEO? To Make matters more confusing many businesses use the two terms interchangeably. However, it is important to understand that the two terms are in fact different. … Continue reading
Are Online Marketing and SEO The Same?
When speaking technically, SEO and Online Marketing are very different. Trying to compare them both would be like comparing apples to oranges. Nevertheless, having the two of these platforms work together will be of great benefit to a growing online … Continue reading
Why Updating Your Content is Key
Your website is a living entity on the internet, which is why a good SEO strategy is crucial to your site. Every update you make plays a part in visitor and customer interactions as well as with powerful search engines. … Continue reading
Making SEO Work for You
Many companies, business owners, and entrepreneurs understand and accept that there is a need for SEO when working on their online marketing campaigns. However many are still unsure as to how SEO works or what SEO can really accomplish for … Continue reading
What to Look Out for When Choosing an Online Marketing Agency
When a company hires an online marketing agency, they do so with the impression that the company will revitalize their online presence and increase their visibility. Unfortunately, that’s not always the case. The wrong agency can actually tarnish your brand—and … Continue reading
Online Marketing Strategies That Work
Success online is largely determined by an online marketing strategy. Whether a company wants to improve its search engine rank or attract a new demographic of customers, an online marketing strategy simplifies the process of pooling resources to drive traffic … Continue reading
How SEO Marketing Companies Can Help Local Businesses
For small local businesses, Search Engine Optimized (SEO) marketing is often considered the stuff of big business. Why bother with Google rankings and SEO websites when you’re selling to neighborhood regulars? Well, one reason: the competition is doing it. Big … Continue reading
What Do Online Marketing Companies Do?
Online marketing companies design and implement custom digital strategies for each of their clients, choosing the best way to optimize a business’s online presence while engaging customers on social media. Most importantly, online marketing companies will continuously work to improve … Continue reading
